共創型クリエイティブ集団「LENS」 共創型クリエイティブ集団「LENS」

About

Mission

"Creating valuable experiences together with society"

We uncover real opportunities for sustainable brand growth and transform them into impactful ideas.  
As a co-creative group, LENS helps shape meaningful brand experiences that connect with society.  

Approach

At LENS, we work together with society to create valuable brand experiences.  
Our creative approach is rooted in **co-creation**, and we drive fresh solutions through **partnership** and **execution**.  

Partnering with Clients

We collaborate with clients across every phase of their marketing journey—from uncovering insights to designing the customer experience (CX).  

Co-Creation Ecosystem

We aim to build a new creative ecosystem where brands, agencies, and creators collaborate beyond conventional boundaries.  

Execution & Implementation

With our industry-leading execution expertise and an extensive network cultivated through years of sales promotion, we bring ideas to life with precision and impact.  

Our Process

LENS is a creative boutique born from **SCOPE**, a comprehensive planning company that provides end-to-end support for sales promotions.  Leveraging SCOPE’s industry-leading expertise, LENS delivers **high-level experience design services** through a distinctive approach.  

❶ Opportunity Discovery

We identify **real opportunities** that drive brand growth and solve key challenges, setting clear communication objectives.  

❷ Context Development

We analyze brand value from unique perspectives—such as **social impact** and **cultural relevance today**—to build a compelling context for breakthroughs.  

❸ CX Design

We design the full customer journey, from brand awareness and consideration to post-purchase engagement, ensuring a seamless and meaningful experience.  

❹ Planning & Development

Our **project-based approach** prioritizes in-depth discussions and collaboration with clients, enabling tailored and strategic planning.  

❺ Showcasing & Amplification

We produce **case films** to document our strategies and results, amplifying our impact through PR initiatives and global advertising awards.  

up